Product: Custom Trade Show Display
Location: Walnut Creek, California
Client: Sequoia Signs & Graphics
There are no better opportunities to reach a large number of potential customers than at a trade show event. Upwards of thousands of individuals come to you looking for information about businesses in your specific industry. By investing in custom trade show display signage, you can elevate your marketing appeal to the specific audience you have in mind!
If you are at a trade show for a specific industry, it does not always mean you are looking for the same thing as everyone else. Some people may look for affordability, some for quality, and others simply for something that makes an impact. The key is to find the audience your business is targeting, and customize your details to fit that particular niche. Younger audiences tend to go for more vibrant displays with modern tailoring effects. An older audience will lean towards pastel coloring, and bold, legible fonts. Our team will help you make the best tailoring choices to match your marketing goals.
Always lay the information in your display out with most important details first. As prospective customers pass by your booth, they may only have a minute or so to skim the details you have visible. Give them the information that is necessary for them to have an idea of what you offer, and how it is different from the competitors offering the same thing. Include the best way for them to reach you should they have need of your specific services. This process will guarantee effective promoting during your next trade show or event, and is a resource that be used continually over many events and seasons!
Our team is invested in the production of high quality sign and graphics products that are perfect for the job you need done. If you want to market your products and services at a trade show, we will provide the right tools to get it done. If you are looking for a sign package that builds your brand within the community, our experts will make it happen. We are a phone call away, and your next custom sign journey will begin!
Written by: Sequoia Signs & Graphics – Walnut Creek, CA