Lobby signs can say a lot about a business. When potential clients walk in, they should get a good feeling for the company they are visiting. A good lobby sign will 1) clearly identify the company 2) convey an image of what the company represents and 3) provide assurance that the client is in the correct place. (Literally and figuratively)
Last month we had the opportunity to work with Mercer Advisors, installing a lobby sign in their new Walnut Creek office. Mercer Advisors has been around for over 30 years and provides best-in-class institutional grade investment management to the individual investor. They were a pleasure to work with and having met the Walnut Creek team, it is easy to understand their success.
As the picture shows, Mercer’s sign is a beautiful combination of red and brushed aluminum letters. All the letters are made from ¼” flat cut aluminum. The word Mercer starts with a 9” letter M, followed by slightly smaller letters. The whole word was painted to match the firm’s custom color. Below that, “Advisors” is a little smaller and remains raw, brushed aluminum, as is the bar to the right. All of the letters are stud-mounted and flush to the wall. We often use this mounting technique, particularly with heavier letters. Studs are screwed into the back of each letter. To install, we drill holes in the drywall and then add silicone to the holes. One in place, these letters do not move!
With Mercer, this was not their first time at the plate. Having opened a number of offices, they knew the exact specs for their sign, from the thickness of their letters to their PMS color. You may not have the same certainty, but we can still help out with your custom lobby sign!
If you are opening a new office, moving offices, or just want to re-vamp your existing office- give us a call at Sequoia Signs & Graphics. Our number is: 925.300.1066
We would love to visit your location and talk to you about your goals and options for effective signage.
Written by: Sequoia Signs & Graphics
