Sequoia Signs has had the pleasure of working with many wonderful clients throughout the Bay Area. Our recent project with Aura Management is no exception! Aura Management needed help creating a work environment that made their employees feel appreciated and valued for their work. We partnered with them to create a branded business sign package to achieve these goals.
We started with revamping the corporate color scheme. They brought us a branding package that didn’t properly convey their current culture or enthusiasm. We worked with them to redesign the color scheme to be more contemporary and fun. We settled on blue and gray with some aluminum highlights for the signage. See how we incorporated these colors into the branded business signs throughout their office space.
Branded Business Signs for Aura Management
Halo-Lit Lobby Sign
This business doesn’t greet many visitors, but it was important to the owners that their employees felt welcomed and had a sense of pride in what they do when they entered the office space. This powerful halo-lit lobby sign does just that!
Property management companies often have requirements for external signage on buildings. We worked within these requirements to create brand consistency for visitors.
The interior Suite ID is our favorite sign! This interior way finding sign shows off the branded blue logo using dimensional letters on top the brushed aluminum backing panel.
Room and Office IDs
Each office received a personalize etched glass vinyl identification sign. These are typically used as privacy film but this partial window covering compliments that blushed aluminum and gray from the branded color palette.
For the offices and rooms without glass windows, we carried over the etched glass vinyl design by creating this 2-layer acrylic sign backed with a contrasting back panel. This creative alternative allowed them to keep the consistency of the branded business signs for all offices.
Environmental Wall Graphics
In the signage industry, we refer to these inspirational walls as environmental signage. This quote was applied with ready-to-apply vinyl (RTA). We selected the best wall to showcase this quote, then determined the size and design to fit the space.
Vinyl wall murals incorporate the branded blue color with the black and white photos of its retailer locations. These black and white images tied in the gray and aluminum for a consistent color palette.
Properly branded signage not only creates brand awareness for clients and potential customers, but has a powerful impact on employees. Aura Management created a positive work environment for their team through branded interior signs. How can we help your company use signage to create a welcoming workplace? Contact our team of professionals for a free on-site consultation.
Looking for the best business signage for your business or retail location? The look, aesthetic appeal, and size of your sign will impact how well it drives people to your location. Whether your letters are lit, how much depth a sign has, and where it is placed can dramatically impact whether potential customers will notice your business.
Channel Letter signs showcase three-dimensional designs that appear to jump right off the side of a building. They grab the attention of potential visitors and passersby and emphasize your brand in an aesthetically pleasing way. Channel letter signs can be made with endless color combinations and multiple lighting options. These signs are typically made out of aluminum or acrylic material; making them light weight and impactful.
All About Channel Letter Signs
If you want to get your business noticed and work a new advertising angle into your location’s exterior, channel letters are a great way to go. This style of business sign is used primarily outdoors. However, channel lettering can also be used indoors, especially in large retail locations, malls, or indoor plazas. When it comes to captivating storefront signage, channel letters are a fantastic choice to consider because they can be beautifully illuminated.
If you want to learn more about channel letter signs, we encourage you to give us a call! We can answer your questions and walk you through the many possibilities for signage. Or, keep reading to learn all about the aspects of channel letter signs!
What are Channel Letters?
Wondering why they are called “channel” letters? The answer is pretty straightforward; these signs are constructed with a face and side walls creating a channel effect for each element of the sign. This channel leaves interior space for the light mechanisms to create a stunning, highly visible effect.
How Does LED Lighting Work with These Signs?
Channel letters have interior channels. As such, LED lighting can easily be run through the channels to attract attention and increase visibility. When lighting is poor or the weather is causing visibility issues, backlit and LED channel letter signs really shine. Backlit LED lettering can be a major advantage when you need customers to see your business easily from a distance as well. As a licensed California Electrical Sign contractor, we can help you with all of your sign lighting needs! So, to find out more about your sign lighting options, call us.
What are the Lighting Options for Channel Letter Signs?
There are a few illumination options for these signs.
Front Lit Channel Letter Signs
Front-lit signs have individual LED strips inside of them that light up the face of each letter. The sign face is usually constructed using a translucent material like acrylic.
Reverse Lit Channel Letter Signs
Reverse lit signs are typically made using aluminum. Since they light up from the back, they have a halo-like glow. This is why they are sometimes referred to as halo-lit signs.
Dual Lit Channel Letter Signs
Dual lit signs implement a combination of reverse and front lighting. This creates a visually appealing glow and illumination effect.
How Large Should a Channel Letter Sign Be?
It will all depend on your individual business needs! With that being said, the minimum size for these letters is around 8 inches tall. This is so that the letters can be illuminated effectively. Ideally, your sign will be between 18 and 36 inches per letter. It is important to note that the larger your letters are, the stronger their material construction should be.
How Long Do Lit Channel Letter Signs Last?
Many people wonder how durable these signs are. If you implement proper maintenance, these signs can last anywhere from 30,000 to 50,000 hours. That means if they are turned on for half of the day, they can last about 10 years! Plus, replacing LED lighting components and bulbs is an easy task.
What’s the Difference Between Channel and Dimensional Letters?
Both types of signage have many similarities and three-dimensional elements. Dimensional letter signs involve cutting a sign’s components from solid material pieces. As a result, nothing fits inside of them. Channel letters can be used in many ways and offer more versatility because they have channels. This lends room for illumination and multiple color concepts. Channel signs can also be customized inside and out, down to their thickness and materials. Additionally, these signs tend to be used for different applications. Dimensional signs are ideal for indoor locations like lobbies. These signs can also often be found in malls, offices, restaurants, and even manufacturing locations. Channel lettering, on the other hand, is ideal for exterior locations. With that being said, channel letters can also be used in indoor plazas, malls, and other locations where lighting is a key concept.
Why Choose Channel Lettering for Your Business Sign?
These signs are effective, easily noticeable, and great for an array of applications. For one thing, channel letters can be designed in many ways. These letters can feature slogans, company names, logos, and custom requests. Moreover, these letters let you unlock new levels of creativity to best showcase your business and brand. Churches, businesses, schools, clinics, and retail locations across the United States and around the world often take advantage of this type of signage.
Ready To Get Noticed? Call Us!
If you’re ready to start discussing new signage possibilities, call us! Our licensed California electrical sign business can help you create stunning designs in an array of styles, colors, and sizes. Whether you want channel lettering, interior dimensional signs, or something else, we have you covered. To learn more, contact our team. We proudly serve businesses in the East Bay area. From Oakland to San Jose and Benicia to Pleasanton, we are ready to provide creative inspiration and exceptional business sign designs for all of your aesthetic needs!
Give your business an added element of professionalism with an attractive, custom halo lit lobby sign. Halo lit signs add visual interest to an office, lobby or reception space, making your brand “pop” off the wall.
Halo lit signs are also called backlit signs or illuminated LED signs. Each element of the sign is individually lit with LED lights. The lightning element is installed inside the sign and the light is directed against the surface behind the signs. The lights create a “halo effect” casting a glow around each letter or element of the sign.
Interior Halo Lit Sign at 1716 Lofts in Walnut Creek, CA.
Materials and Use Cases for Halo Lit Lobby Signs
Interior halo lit signs are commonly made of aluminum, acrylic or stainless steel. Each letter or sign element is individually manufactured and lit with LED lights. The low-voltage LED lights are typically white, but you can select from a range of colored lights to complement your brand.
Jewelers, hotels and spas often use halo lit signs to feature their business and brand. However, halo lit lobby signs are not limited to high-end retailers! The perceived value of both the sign and your business can be enhanced with halo lit signage. USA North 811 (811 Dig) in Concord had an existing power outlet on the wall that we leveraged to feature this beautiful, bold halo lit lobby sign.
USA North 811 in Concord backlit illuminated lobby sign.
LED light installation in backlit lobby signage.
Considerations for Halo Light Lobby Signs
A power source is requires to light halo lit signage. Ideally, an electrical junction will be located behind the wall or in the ceiling directly above the sign to power the lights. Or you can use an outlet hidden behind the sign for the most effective display of your brand. As an electrical sign contractor, Sequoia Signs can install your halo lit sign to meet the necessary code requirements.
Color and Contrast
Halo lit signs illuminate around the edges of the letters. A detailed logo with many small elements or a multi-colored logo may not have enough contrast with the lights for the desired 3-D halo effect. Our design team loves a challenge and can recommend additional face lighting to showcase the intricacies of the brand. Interior halo lit signs have the most dramatic effect when there is contrast against the back surface.
A flat, smooth surface is optimal to evenly reflect the light. This provides balance and even distribution of the halo lit effect. If your backdrop is uneven, ask our design team about solutions such as a backer panel behind the letters.
Add visual interest to your office lobby or reception area. Give us a call to schedule a site inspection and design consultation to make your business sign pop!
Chances are, when you think of signage for a business, you are envisioning Channel Letter signs. Channel letter signage is one of the most common exterior sign product used for retail shops, stores, office buildings and medical offices.
Channel letters get their name from the 3-dimensional nature. Each individual piece is crafted into a 3-d graphic element ranging from 1/2 inch to 5 inches deep. Every letter has a front face, side channels and a backing. Often times electrical wiring is added inside or behind the backing to create illumination. When each of the individual elements are displayed side-by-side, a full sign is created!
Don’t be fooled by the “letter” in Channel Letter signs. A channel letter sign can contain any letter, number, character or logo that, when combined, make up the entire sign presentation.
Channel letter signs are optimal for storefronts or business because they are flexible and customizable. Commonly made out of aluminum, steel and/or acrylic, channel letters can either be mounted on a raceway, mounted on a backer or mounted directly to the wall. The customization options are endless! At Sequoia Signs, we help you create the best shape, size, color combinations, borders, and stylized fonts to create a one-of-a-kind sign for your business.
Channel letters can be either illuminated or non-illuminated. Today, mostly all internally-illuminated channel letters are fabricated using LED lighting, resulting in significant energy cost savings over neon or other options. Read more about the 3 most common types of channel letters.
Face Lit Channel letters are inlaid with LED to illuminate the face. The sides and backing are generally made of aluminum with a translucent acrylic face, or the aluminum letters left open depending on the desired lighting effect.
Halo Lit Channel Letters usually have an aluminum face and are backlit instead of face-lit. Because they are mounted slightly away from the building, the light shines out from behind the letter and creates a halo or glow that radiates out from behind the sign.
Fabricated Channel Letters that are non-illuminated canrange from one inch to five inches deep. They are lightweight and commonly seem mounted directly to the façade of the building.
Whichever channel letter sign you choose, you can be sure that your business or storefront sign will make a high impact visual statement! We’re here to help your brand make a strong and lasting impression!
Custom LED Light Up Signs are hard to ignore and that’s exactly why you want to invest in an illuminated sign for your business. Home to the University of California, Berkeley provides plenty of business opportunities. There are many options to choose from when it comes to Lighted Outdoor Business Signs (which you can find here). Every LED Light Up Sign provides it’s own benefit, which we have summarized for you in this article.
Benefits of Custom LED Light Up Signs
Visible day & night
Although this almost seems too straightforward to mention, it’s one of the most important benefits of Custom LED Light Up Signs. If your business sign is not illuminated you might loose out on potential customers, simply because your storefront is not visible enough. Even beyond your opening hours, you can benefit from lighted signs to create awareness of your company.
Variety of Sign options
When we are talking about LED Light Up Signs, we are not talking about just one type of sign. Custom Lighted Signs come in a variety of options, including one that’s right for your business. From individual channel letters to digital signs, pylon signs & light box signs, the options are endless and within different budgets.
No matter the font, logo or color, at Sequoia Signs & Graphics we can match the design of your sign with your company branding. We understand that the design and visual appeal of your sign are critical and therefore this is an important step in the process. Our creative team of graphic designers will ensure your custom sign is an accurate representation of your brand.
Multiple mounting options
Apart from the visual aspect of the sign, it also needs to be suitable to be mounted on your facility or storefront. The surface of the wall and the accessibility of the electricity needs to be taken into consideration. Therefore LED Light Up Signs are available with different types of mounting options. For example, a Lightbox sign can help to hide a previous sign. When it comes to Channel Letters Signs, they can either be installed flush mounted or on a raceway.
Affordable & Low Maintenance
Although a non-illuminated sign might be more cost effective then an illuminated sign, they still are affordable. LED illumination is energy efficient and therefore cost efficient. Furthermore LED Lighted Signs require low maintenance, resulting in a lower overall cost.
LED Light Up Signs in Berkeley, CA
Did you ever run into the challenge of not being able to find a business due to a lack of good signage? Make sure that this doesn’t happen to your business and invest in effective signage. You can rely on our experts at Sequoia Signs & Graphics, serving your business in Berkeley and the entire Easy Bay region.
Call us today at (925) 300-1066 or fill in the contact form for a quote for your next Sign Project!
Are you looking for the best Sign Company for all your interior & exterior signs? Look no further, at Sequoia Signs & Graphics we serve the Easy Bay region, including Fairfield, CA. As a business owner it’s important to remember that signage is the number one form of advertising. An illuminated sign is your 24/7 ad, and only needs to be paid for once. As your local sign company, we offer a wide variety of interior & exterior signs, in addition to illuminated business signs. Let’s have a look at the different types of business signs that your company can benefit from.
Exterior Signs or Outdoor Signs are a great opportunity to create brand awareness and attract potential customers. A must-have for any business with a storefront. Even if your business doesn’t have it’s own storefront, some of these sign types might still be an option to discuss with your landlord. As mentioned above, it’s the number one form of advertising, making it worth your investment.
Also referred to as storefront sign, buildings signs are the number one sign opportunity to make a first impression. Usually building signs are made out of dimensional letters or can be designed in the form of a panel.
Illuminated Business Signs
An Illuminated Business Sign is designed with LED illumination, providing visibility day and night. Illuminated Signs come in different types and the most popular are Channel Letters Signs & Light Box Signs.
A Monument Sign is located at the road near the entrance of your building. Especially if your building is set back from the road this is a great opportunity to create extra visibility for your business.
Moving on to Interior Signs or Indoor Signs, it’s main purpose is usually creating brand awareness plus a decorative aspect. However, they are also popular when it comes to special promotions and sales. In summary, the below interior signs are a must-have to serve different purposes and make your business stand out.
ADA Compliant Signs
ADA Signs are room signs that comply with the Americans with Disabilities Act. All permanent rooms in public buildings require ADA Signs with tactile & braille lettering.
Lobby & Reception Signs
An essential branding tool for any type of business, with a lobby, reception, waiting room of meeting room. All our lobby signs are custom designed around your business’s logo, slogan or trademark to help legitimize your business.
Wall Wraps & Graphics
Wall Wraps & Graphics can be used to communicate a message or create a certain mood. However overall it can contribute to the interior design of your facility, bringing your company to the next level.
Floor & Window Graphics
At Sequoia Signs & Graphics we leave no space unused and this is where Floor & Window Graphics come in. Although they are great for branding, advertising promotions is the number one use of Floor & Window Graphics.
Sign Company in Fairfield
As your local sign company we are dedicated to add value to your business with professional interior & exterior signs. Located in the East Bay area, we serve all cities including Fairfield, Berkeley, Oakland, Pleasant Hill, Lafayette, Concord and Walnut Creek. Are you ready to start your next sign project? Contact us today for a free consultation or quote! You can contact us by filling in our contact form or call us at (925) 300-1066.
Our goal at Sequoia Signs is to make only the highest quality signs, with the highest quality materials, on the best equipment in the industry. Above all, impeccable customer service is our #1 priority.