How often do you see plain white trucks on the highway, driving on a city street, parked on a city street or parked in someone’s driveway. We see this all the time and all we can think of is wow- such a waste of easy marketing space that can be accomplished with fleet graphics!
Studies have shown that vehicle graphics are one of the most cost effect means of advertising. Especially box-trucks! These are giant canvases just waiting to become your company billboard. Of course, you’ll want to do it tastefully but there is really no better way to make an impression in potential clients minds- and then repeat that impression over time. We all know that repeated exposure can really help your company and your message resonate and bring in more business.
We love working on box trucks and any fleet vehicles as they can really transform from when they arrive to when they leave our facility in Pacheco, CA.
The good folks at Alden Lane Nursery approached us about putting a vehicle wrap on their new box truck and we were excited to help. Initially, we ran into a very common issue because bix trucks are so large. Our client liked a photo on her computer, but when we showed her how it would look 20′ x 10′ she decided it wouldn’t work. In this case, it wasn’t just resolution (we need hi-resolution files for sure!) but it was an artistic photograph style that uses a single focal point. It looks great from a distance, but up close the other areas were too blurry. In the end we found these great photos that came out awesome and our client loved it.
By the way, the sun was shining when we took this photo, but the sun that you see is in the image- very cool.
Do you have a Box Truck that should be working harder for you with a custom vehicle wrap? Give us a call! 925.300.1066 We would love to help.
And if you need a nursery- follow this truck….